Having dropped the latest version of its flagship franchise, FIFA 17, in late September and promptly achieved first-week UK sales that were 40 times that of its closest rival, Pro Evolution Soccer 2017, Electronic Arts is understandably feeling pretty positive.
Throw in healthy sales for its other new games Battlefield 1 and Titanfall 2 last month and a lull in major competition in the videogame market at the moment, and the publisher has now pushed up its full-year outlook and profit, as its sports and mobile titles propel the business forward.
The improved guidance came yesterday as EA announced a revenue increase of $898 million for its latest quarter (the three months to the end September).
It now expects revenue of $4.775 billion for its fiscal year that ends March 31, up from an earlier forecast of $4.750bn.
The company also anticipates net income of $848m, a 4.8% increase on its last prediction.
As chief financial officer Blake Jorgensen put it:
“We’re very optimistic about the business in general.”
EA is currently the second-biggest US game publisher when it comes to market value. It trails only Activision Blizzard, the company behind such mammoth franchises as Call of Duty. It reports its third quarter earnings on Thursday, before Call of Duty: Infinite Warfare lands a day later.